Jeffrey Wang, Founder and Director of ‘BLANQ WORLD’ creative platform, which aspires to ‘showcase creativity,be it design,advertising or even music’ by stategically placing ’emphasis on interaction and ideas’,describes here his latest project, “IDENTITY”, thus inviting us to dive into the female psyche while considering current female social status.
Concept of “IDENTITY”
This is a chronicle progression of a woman. A woman who morphs from innocence to struggles, and back to innocence. From a state of purity, when there is no good and bad, to sophistication, which comes with seduction, greed, debauchery amongst all other evils that dominate the world. On the verge of decadence she struggles, for individuality, for virtue, for her own soul. In the end amidst all chaos, she unites with peace of mind, living with a sober fact that she is just one of them, and she can’t hide. That is her IDENTITY, whether she likes it or not.